How Does The New Cheat Day Concept Work For NASDAQ: GRIL Stock?




The Muscle Maker, Inc. trades its stocks under the symbol NASDAQ: GRIL at It operates a fast-casual concept of the restaurant, named, the Muscle Maker Grill. This restaurant prepares only protein-based meals having seafood, chicken, pasta, wraps, burgers, and flatbreads. This company features fresh salads and some protein shakes, fruit smoothies, and a good selection of sides too. This company along with its subsidiaries is running approximately 39 different Restaurants named Muscle Maker Grill at 14 different states and Kuwait. Eight of these restaurants are owned and operated by Muscle Maker, Inc. while the rest are franchise-owned restaurants. Its menu has seafood, chicken, pasta, wraps, burgers, flatbreads, smoothies, entree salads, yogurt, and frozen yogurt. There are 28 different items on the menu for the guests to choose from. There is a grab and go option in both traditional and non-traditional locations. There are 10 to 12 meal plan items in the kiosks.

Muscle Maker restaurant working on making a better menu

Muscle Maker Grill expanded its menu and added a new concept called the MMG Burger Bar. The company works on the casual concept of serving healthy meals. It added a new concept of MMG Burger Bar that will open in July and was formerly Muscle Maker Grill. It will include some “cheat day” twist to its current guilt-free menu. The guests can choose from the high protein options which include beef (grass-fed), turkey, chicken breasts, plant-based impossible burger, etc. and they’ll have an option to choose the handcrafted sirloin burger too for the cheat day.

The cheat day menu will be available in five builds, MMG Fave, Shroom & Swiss, Avo Smash Club, the Hangover Burger, and El Diablo. These new cheat day burgers are served on a brioche bun instead of the traditional whole wheat bun from MMG. It has toppings such as hickory-smoked bacon, chipotle mayo, avocado smash (made using queso fresco). All the burgers here are served with a sweet potato fires side and the newly added cheat day burgers are sold with regular potato fries. The customers can upgrade fries to loaded MMG fries and get melted cheese, jalapenos, dipping sauce, or bacon. The NASDAQ: GRIL stock was benefitted from this new cheat day concept. Its price increased and the volume of trade became heavy too.

Muscle Maker, Inc. reported its annual financial results for 2019

The Muscle Maker reported its financial results on 20th May 2020 for the financial year ended on Dec 31st, 2019. They also hosted their first Business Update Conference Call. It was hosted to discuss the financial results and provide a business update. You can do stock trading at stock trading apps for this stock. Disclaimer: The analysis information is for reference only and does not constitute an investment recommendation.

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